We created the brand “HOUSE OF CULTURES” to represent the authenticity and rich history and culture of our country. Our goal is to portray the Arabic culture in a unique and creative way that would attract the audience while enabling them to learn more about our culture .
- Presenting a positive view of Arab life and society as an alternative to what is portrayed in the media.
- Introducing audiences to the humanity, love and humour in daily Arab life.
- Showcasing the rich history and diversity of Arab culture.
We are very keen on making sure that all the cultural diversities from the various regions are represented properly within this brand.
“The Arab region has a rich cultural heritage. Our aim is to open consumers’ eyes to the diverse culture of our region and to provide a complete image of what makes us as Arabs as culturally infused as we are today,”